Hashting.THE CAMPAIGN X-RAYClaim your X-Ray

Nescafé Dolce Gusto NEO

Higher volume, higher market share. Significant growth for the launch.

Campaign X-Ray . 40 min . Before Q4

Will your Black Friday promo hold up when the traffic hits?

Stress-test my promo See what we checkConsumer Electronics Summer Sprint

The pre-launch check trusted by marketers inside these brands.

The challenge

Cashback and reviews, without the leaks.

Leading electronics brands like BSH, Beko and Electrolux need to optimize cashback and review strategies while keeping a smooth consumer experience and full control over redemption budgets.

Cashback fraud rates of up to 15 to 20% without proper validation.
Review collection costs of 50 to 100 euro per review with traditional methods.

One mechanic, any retailer.

Run that check on my Q4 promo

Best fit

This X-Ray is for you if ...

You're locking in a Black Friday, end-of-year or launch promo and can't afford it to leak

You've felt the pain of fraud, refund fights or a retailer sitting on your sell-through

You want a mechanic that works the same on Delhaize, Amazon, Coolblue or any retailer you sell into

You'd rather find the cracks now than explain them to your CMO in January

The checks and balances

The four checks most brands skip.

01Fraud-proofing. Where your current mechanic leaks, and how best in class runs it at 0.1%.
02Hassle map. Every manual step your team touches, and which ones can go.
03Retail-agnostic setup. One mechanic that works on Delhaize, Amazon, Coolblue and any retailer you sell into.
04First-party data you keep. Not rented from Meta. Not stuck in a retailer portal.

What you leave with

Stress-test your next activation(s)

Bring your Q4 promo

The one you're about to spend real budget on. Cashback, on-pack QR, review campaign, in-store, influencer. We put the mechanic on the table exactly as it will ship.

Run the checks and balances

Fraud exposure, hassle cost, retailer dependency, VAT recovery, data ownership. Ten years of promos for Nestlé, PepsiCo, Heineken, Bosch and Miele, distilled into one diagnostic.

See where it will crack

The exact points where your mechanic will leak once traffic hits. No theory. Real examples of promos that broke, and the fix that saved the next one.

Sleep on both ears

You leave with a Campaign Scorecard, three fixes ranked by payoff, and a mechanic your CFO, legal team and retailer can all live with. The night before launch, you actually sleep.

Claim your X-Ray

The Appliances X-Ray

Bring one campaign.
Leave with five checks.

At 6,000 redemptions a year, these five usually add up to €257K to €445K. If your numbers come out tight, we'll say exactly that, and you've lost 40 minutes. If they don't, you found next year's margin before Q4 sell-in closes.

Book a stress-test for my brand

01
Your fraud leak
The industry loses 15 to 20% of claims to fraud. Best in class runs at 0.1%. We show where you sit.
02
Your real cost per review
Most brands pay €50 to €100. In the cashback form it drops under €10, with 100 in 100 buyers leaving one.
03
The VAT you leave on the table
Cashback payouts fall under EU Directive 2006/112/EC. Most brands never claim it back.
04
The hours your team burns
Manual claim checks and consumer care mails, counted, not guessed.
05
The data you keep per claim
First-party, yours, growing with every campaign. Or rented and gone.

Proof

Brands who already ran the checks.

Hashting has proven to be a reliable and innovative partner for Beko Benelux. Thanks to their expertise, we've been driving efficient consumer activations while providing our customers with a seamless experience across Belgium, the Netherlands, and Luxembourg.

Jeroen Buys

Beko Benelux

It fulfills something we are actively searching for.

Christine

Essity / TENA

Hashting's results are fact-based and highly qualitative, offering credible numbers to marketeers to navigate their brands towards durable growth.

Nestlé

Partnership team

Full control from A to Z. For the first time, we could see the complete journey.

FrieslandCampina

Marketing

Visibility and control over the full marketing funnel. From media all the way down to purchase.

Beavertown Brewery

Growth team

Speakers

Hosted by our campaign strategists.

A senior from the Hashting team walks you through the conversation. Real campaign data, real examples, real ROI.

FAQ

Good to know.

Waitlist

Stress-test the next Q4 promo.

September is the last batch before Black Friday and end-of-year sell-in lock.

First to book, first at the table.

Activation Letter

The promo mechanic playbook, in your inbox.

Every two weeks. What breaks, what holds, and what we learn from campaigns in 60+ countries. Written for marketers who own the mechanic, not just the media plan.